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Compliance Checklist

GPSR (General Product Safety Regulation)
Food & Beverages
Italy ๐Ÿ‡ฎ๐Ÿ‡น

Complete checklist for compliance with the EU General Product Safety Regulation (GPSR, EU 2023/988) for food and beverages on the Italian Amazon marketplace, including Italian labeling requirements and food safety regulations.

Overview

The EU General Product Safety Regulation (GPSR, EU 2023/988) has been in effect since December 13, 2024, establishing horizontal safety requirements for consumer products โ€” including food and beverages to the extent they are not fully covered by sector-specific legislation. For food in Italy, the primary frameworks are Regulation (EC) No 178/2002 (General Food Law), the FIC/INCO Regulation (EU 1169/2011), and Italian implementing decree D.Lgs. 231/2017. The GPSR supplements these regulations particularly regarding traceability, responsible economic operator information, and marketplace obligations. Selling on Amazon.it additionally requires compliance with Amazon's grocery category requirements and providing all product information in Italian.

Does this apply to my product?

This checklist applies to all economic operators (manufacturers, importers, distributors, fulfillment service providers) selling food and beverages to Italian consumers on Amazon.it. Covered products include: packaged foods, beverages (including alcoholic beverages), food supplements (where classified as food), specialty and regional products (DOP, IGP, STG). Particularly relevant for non-EU manufacturers and EU importers who must designate a responsible economic operator within the EU.

Step-by-Step Guide

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1

Regulatory Classification and Product Categorization

Determine the regulatory framework for your food product in Italy. Check whether your product falls under the General Food Law, specific regulations (e.g., for food supplements, novel foods, organic products), or additional Italian rules. Clarify your role as an economic operator under the GPSR.

Estimated time: 3-5 days

2

Italian Food Labeling and FIC/INCO Compliance

Create or adapt your food labeling to Italian requirements. All mandatory information must appear on the label in Italian language (lingua italiana). Labeling must comply with EU Regulation 1169/2011 (FIC/INCO) and Italian D.Lgs. 231/2017.

Estimated time: 5-10 days

3

Food Safety, HACCP, and Traceability

Ensure your food product meets EU food safety regulations and GPSR traceability requirements. In Italy, the Ministry of Health (Ministero della Salute), ASL (Azienda Sanitaria Locale), and NAS oversee food safety. A HACCP plan (Hazard Analysis and Critical Control Points) is mandatory for all food businesses.

Estimated time: 5-10 days

4

GPSR-Specific Requirements and Documentation

Fulfill the specific GPSR (EU 2023/988) requirements that go beyond sectoral food law: internal risk analysis, technical documentation, consumer contact details, notification obligations via the Safety Gate/RAPEX system, and cooperation with market surveillance authorities.

Estimated time: 3-7 days

5

Amazon.it Listing Setup and Grocery Category Requirements

Create your Amazon.it listing considering specific requirements for the 'Alimentari e cura della casa' (Grocery and Household) category. Amazon.it requires additional product information and documentation for food listings and conducts its own quality checks.

Estimated time: 3-5 days

6

Ongoing Monitoring and Post-Market Compliance

The GPSR and food law require continuous monitoring of product safety after placing on the market. Establish processes for handling customer complaints, monitoring regulatory changes, and cooperating with Italian supervisory authorities.

Estimated time: Ongoing

Common Mistakes to Avoid

Label only in English or German โ€” no Italian labeling

Consequence: Sales ban in Italy, fine of EUR 3,000 to 24,000 under D.Lgs. 231/2017, Amazon listing suspension. NAS can seize goods.

Prevention: All mandatory information must appear in Italian on the label. Have the translation reviewed by a native-speaking food law expert โ€” not just a general translator.

Missing or incorrect allergen highlighting in the ingredient list

Consequence: Serious health risk for allergy sufferers, product recall via RASFF, criminal consequences in case of personal injury, fines up to EUR 24,000, Amazon account suspension.

Prevention: Highlight all 14 major allergens in the ingredient list using correct Italian terms (bold or capitals). Embed allergen management system in the HACCP plan and review regularly.

Using protected Italian designations of origin (DOP/IGP) without authorization

Consequence: Criminal proceedings for food fraud (frode alimentare), seizure of goods, fines from EUR 10,000 to 50,000, permanent reputational damage. The NAS and ICQRF (Central Inspectorate for Quality Protection and Fraud Repression) actively pursue such violations.

Prevention: Only use DOP/IGP/STG designations with valid certification. Check the EU eAmbrosia database for all protected designations. Also avoid allusions to protected terms (e.g., 'Parmesan-style' instead of 'Parmigiano').

Missing GPSR mandatory information on responsible economic operator on packaging and listing

Consequence: GPSR violation with fines, Amazon listing suspension due to incomplete GPSR compliance fields, market surveillance proceedings by Italian authorities.

Prevention: Provide name, trademark, and EU contact address (postal and electronic) of the responsible economic operator on the packaging and in the Amazon.it listing. Complete all GPSR fields in Seller Central.

Best-before date too short for Amazon FBA requirements

Consequence: Rejection of goods at FBA warehouse, return at seller's expense, disposal fees, potentially restriction of FBA eligibility for food products.

Prevention: Ensure products have at least 90 days remaining shelf life upon delivery to the FBA warehouse. Plan production and logistics cycles accordingly and account for transit times to Italy.

Frequently Asked Questions

Q1Does my food label for Amazon.it need to be entirely in Italian?

Yes, all mandatory information per FIC/INCO and D.Lgs. 231/2017 must appear in Italian (lingua italiana) on the label. Multilingual labels are permitted as long as the Italian information is complete and clearly legible. Amazon.it verifies this during category approval based on submitted label photos.

Q2How does GPSR compliance for food differ from non-food products?

Food is primarily governed by sectoral food law (EC 178/2002, EU 1169/2011). The GPSR applies supplementarily ('lex generalis'), particularly for: responsible economic operator information, traceability, marketplace obligations, and general product safety (e.g., packaging safety). Unlike non-food, CE marking and EU declaration of conformity are not required โ€” instead, HACCP obligations and food law registrations apply.

Q3Which Italian authorities inspect food on Amazon.it?

Multiple authorities have jurisdiction: the Ministero della Salute (Ministry of Health) for general food safety, the NAS (Nucleo Antisofisticazioni e Sanita dei Carabinieri) for fraud prevention and food crime, the ASL (Azienda Sanitaria Locale) for local hygiene inspections, and the ICQRF (Central Inspectorate for Quality Protection and Fraud Repression) for DOP/IGP protection and quality fraud. The AGCM (Competition and Market Authority) can also intervene for misleading advertising.

Q4Can SpaceGoats support me with GPSR compliance for food on Amazon.it?

Yes, SpaceGoats provides comprehensive support for GPSR compliance for food on Amazon.it: from regulatory classification of your product through coordination of Italian label creation to Amazon category approval and listing setup. SpaceGoats works with specialized Italian food law firms and accredited laboratories to ensure a smooth market entry.

Q5Do I need a separate registration for food supplements in Italy?

Yes, Italy requires a notification (notifica) of food supplements to the Ministry of Health before placing on the market. This is done through the Ministry's online portal. The notification includes submission of the Italian-language label, composition, and scientific evidence. Processing time is typically 60-90 days. Without valid notification, food supplements cannot be sold on Amazon.it.

Q6What are the shelf life requirements for food products with Amazon FBA in Italy?

Amazon requires food products to have at least 90 days remaining shelf life upon delivery to the FBA warehouse and at least 50 days upon delivery to the customer. Products falling below these thresholds are rejected or destroyed. When planning production, account for transit time to Italy (typically 3-7 days within the EU, 2-6 weeks from third countries) and build in a safety buffer.