What it means
SFP (Seller Fulfilled Prime) enables FBM sellers to mark their products as Prime-eligible by meeting Amazon
Seller Fulfilled Prime
Terms, metrics, and workflows around Amazon Seller, Vendor, and Marketplace operations.
By the SPACEGOATS TeamLast reviewed: April 2026
What it means
SFP (Seller Fulfilled Prime) enables FBM sellers to mark their products as Prime-eligible by meeting Amazon