ABOUT
GOATS.

A universe beyond status-quo.

Standardized to Scale.
10 years of lessons became one repeatable playbook—same steps, same quality, every time. Launch one SKU or a full range in days, not months. Import templates, compliance checkpoints and plug-and-play logistics erase “who handles this?” ping-pong. Predictable timelines and flat costs keep scaling simple—even as your revenue curve rockets upward.

Flexible by Design.
Our modular stack expands on demand. Plug in logistics, advertising or 3PL satellites without touching the core. Spin up EPR handling for France, dedicated PPC for Spain or peak-season 4PL – then roll them off when they’re done. Your cost curve follows ambition, not contracts.

Autonomy in Action.
Galaxy hands you the cockpit: landed cost, ad spend, stock velocity – live, not last week. Switch SPACEGOATS from pilot to co-pilot or observer with one click, export every data point or walk away anytime.

OUR
VISION.

Challenge the norm & break the rules of e-Commerce.

E-commerce gets stuck in gravity wells – platform rules, legacy logistics, compliance red tape. We exist to bend those laws. By questioning every “that’s how it’s done,” we clear new orbits for brands that refuse to settle. Our vision: a commerce universe where creativity, speed and borderless sales eclipse outdated constraints.

SPACE
MISSION.

Build better tools so bold brands can explore without limits.

We’re not here to “solve problems”—we engineer the instruments that let you bypass them.

GALAXY: one cockpit for every marketplace and Shopify channel.
GROUND CONTROL: our ops hub that keeps fulfilment, finance and compliance in tight formation.
Compliance & Consulting: from CE files to supply-chain tactics, we chart the safest route through uncharted space.

In one sentence: hand you the tech, team and nerve to out-maneuver bigger players – again and again.

GOAT
STORY.

An idea was born.

2016
First Brands on Amazon
We entered Amazon as first-time sellers, launching eco-friendly bamboo toothbrushes and stainless Bombilla straws, mastering listing mechanics, PPC basics and fulfilment workflows while discovering the platform’s hidden complexities and potential.
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2017
Combining Forces
Founders pooled skills and capital, merging marketing, sourcing and logistics expertise to launch five private-label brands on Amazon, scaling catalog breadth, order volume and revenue, proving teamwork and product strategy.
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2018
Go International
Attempting international expansion, we collided with VAT registrations, compliance red tape and shipping chaos. Frustration sparked our vision: create standardized infrastructure. Pilot tests confirmed feasibility and seeded the SPACEGOATS blueprint.
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2018
Do It for Others
Realised our solution served wider sellers; we opened playbook to peers. A business angel joined, injecting capital and mentorship. Roadmap locked, team assembled, and first lines of Galaxy code written.
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2019
Founding & Galaxy V1
SPACEGOATS officially incorporated; Galaxy V1 launched, automating VAT, listings and inventory sync. Early adopters thrilled; we activated distribution hubs and EU marketplaces, proving our flexible model could scale across borders.
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2020
VC Fuel & Growth
High traction attracted High-Tech Gründerfonds, closing our seed round. Capital accelerated hiring, tripling headcount within twelve months. Galaxy features multiplied, customer roster expanded, and SPACEGOATS gained spotlight in e-commerce press.
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2021
Galaxy V2 & Culture
Galaxy V2 rolled out, adding analytics, advertising automation and APIs. Customer numbers soared, knowledge deepened. The Stuttgart office buzzed with new faces, hackathons and rooftop parties celebrating every milestone shipped.
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2022
Growing Pains & Brexit
External shocks hit: Brexit taxes, supply-chain crunches, marketplace rule changes. We responded by hiring quickly, but manual processes strained margins. The year revealed necessity of deeper automation and operational discipline.
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2023
Reset & Reinvention
Investment winter arrived; follow-on funding evaporated. Revenue plateaued, costs ballooned. We pivoted pricing to service-based margins, trimmed expenses and doubled retention efforts. Survival mode forged resilience and insights rebuilding stronger.
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2024
Profitable Orbit Achieved
The new pricing and streamlined operations clicked. Premium brands joined, margins recovered, and SPACEGOATS posted its first profitable year. Confidence returned as our standardized, flexible model proved scalable and sustainable.
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2025
Rebrand & Expansion
2025 marks rebirth: rebranding as Your Amazon Retailer, launching invoicing, targeting manufacturers. Galaxy V3 aligns finance and ops, while refreshed brand identity unites products, audiences and partners under one.
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The idea for SPACEGOATS was sparked through our years of personal experience selling products on Amazon. Upon entering the Amazon e-commerce space, we quickly realized that internationalization was a rocky road. From language barriers to tax registration in different countries to technical hurdles, reaching the stars proved to be more challenging, costly, and time-intensive than we anticipated. 

2016
First Brands on Amazon
We entered Amazon as first-time sellers, launching eco-friendly bamboo toothbrushes and stainless Bombilla straws, mastering listing mechanics, PPC basics and fulfilment workflows while discovering the platform’s hidden complexities and potential.
Image description
2017
Combining Forces
Founders pooled skills and capital, merging marketing, sourcing and logistics expertise to launch five private-label brands on Amazon, scaling catalog breadth, order volume and revenue, proving teamwork and product strategy.
Image description
2018
Go International
Attempting international expansion, we collided with VAT registrations, compliance red tape and shipping chaos. Frustration sparked our vision: create standardized infrastructure. Pilot tests confirmed feasibility and seeded the SPACEGOATS blueprint.
Image description
2018
Do It for Others
Realised our solution served wider sellers; we opened playbook to peers. A business angel joined, injecting capital and mentorship. Roadmap locked, team assembled, and first lines of Galaxy code written.
Image description
2019
Founding & Galaxy V1
SPACEGOATS officially incorporated; Galaxy V1 launched, automating VAT, listings and inventory sync. Early adopters thrilled; we activated distribution hubs and EU marketplaces, proving our flexible model could scale across borders.
Image description
2020
VC Fuel & Growth
High traction attracted High-Tech Gründerfonds, closing our seed round. Capital accelerated hiring, tripling headcount within twelve months. Galaxy features multiplied, customer roster expanded, and SPACEGOATS gained spotlight in e-commerce press.
Image description
2021
Galaxy V2 & Culture
Galaxy V2 rolled out, adding analytics, advertising automation and APIs. Customer numbers soared, knowledge deepened. The Stuttgart office buzzed with new faces, hackathons and rooftop parties celebrating every milestone shipped.
Image description
2022
Growing Pains & Brexit
External shocks hit: Brexit taxes, supply-chain crunches, marketplace rule changes. We responded by hiring quickly, but manual processes strained margins. The year revealed necessity of deeper automation and operational discipline.
Image description
2023
Reset & Reinvention
Investment winter arrived; follow-on funding evaporated. Revenue plateaued, costs ballooned. We pivoted pricing to service-based margins, trimmed expenses and doubled retention efforts. Survival mode forged resilience and insights rebuilding stronger.
Image description
2024
Profitable Orbit Achieved
The new pricing and streamlined operations clicked. Premium brands joined, margins recovered, and SPACEGOATS posted its first profitable year. Confidence returned as our standardized, flexible model proved scalable and sustainable.
Image description
2025
Rebrand & Expansion
2025 marks rebirth: rebranding as Your Amazon Retailer, launching invoicing, targeting manufacturers. Galaxy V3 aligns finance and ops, while refreshed brand identity unites products, audiences and partners under one.
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Rebellion

How they show up?

We question every rule and rewrite the ones that slow down.

What you get?

First-mover advantage, market edge.

Boldness

How they show up?

We test, tinker, launch—then share the blueprints. 

What you get?

Faster go-lives, fearless expansion.

Autonomy

How they show up?

Tools and data that put you in control, not in chains. 

What you get?

Transparent fees, zero lock-in.

Creativity

How they show up?

Space-level idea generation, earth-level execution.

What you get?

Campaigns and features that stand out.

Flexibilty

How they show up?

Modular services that scale or shrink on demand.

What you get?

Pay for what you need—nothing more.

Security

How they show up?

Compliance baked into every step, not bolted on.

What you get?

Peace of mind while you push boundaries.

BRAND
VALUES.

Six Principles. One Trajectory.

Brand values are the core principles that define how a company thinks, acts, and delivers value. They guide internal culture, inform product decisions, and shape how the brand is perceived by the outside world. More than just buzzwords, they are a compass for every interaction—internally with the team, and externally with customers, partners, and the market.

SPACE
CREW.

Experts in Every Seat.

From operators with decades on Amazon’s front lines to a tech crew that treats Galaxy like mission-critical infrastructure, every role is staffed by specialists who’ve done the hard miles. Elite finance keeps the numbers disciplined; product and marketing translate insights into growth. Titles matter less than energy:

We work hard, laugh harder, and have the most fun when our partners win.